Services

Strategic Communications

Campaign development: I can help your organization translate its mission and values into compelling, cohesive integrated campaigns that engage audiences and drive measurable outcomes.
Message architecture: I guide nonprofits, health initiatives, and foundations through positioning and messaging development to elevate narratives and authentically build trust.
Earned media strategy: With an insider’s view of the media landscape, I advise on when and where to strategically use media relations.
Media relations: Leveraging my deep network of journalists and editors, I can help you generate meaningful coverage.
Owned media: My specialty is quality strategic content that supports your business objectives while maintaining editorial integrity.

Partnership development: I can create and nurture partnerships with nonprofits, government organizations, and health systems to create content and drive thought leadership for clients. Past partnerships have included Feeding America, American Heart Association, Women’s Heart Alliance, Women Against Alzheimer’s, WomenHeart, National Heart Lung and Blood Institute (NHLBI/NIH).
Editorial services: Once a journalist, always a journalist—I quickly develop written materials (op-eds, articles, blog posts, press releases, strategic messaging) that don't read like they've been generated by AI. I have a distinguished track record as a book editor and top editor.
Strategic storytelling: I have a journalist’s instinct for compelling stories that elevate important narratives and help organizations connect authentically with customers and audiences.
Event programming: I design and moderate panels, webinars, and community conversations that foster dialogue and amplify key messages.

Executive thought leadership: In a world dominated by AI-written communications, I craft believable, resonant op-eds, LinkedIn content, speeches, and media talking points that help your leaders amplify voice, cultivate gravitas and polish, and lead with authenticity and heart.

Public speaking and moderation: As an experienced moderator, I've led numerous events and conversations that align with social impact, health, or leadership topics. I’ve also done live interviews with numerous elected officials and C-suite business leaders, including First Lady Laura Bush, Ken Burns, and astronaut Peggy Whitson.
Board advisory services: I advise nonprofit boards on effective messaging, marketing, communications, and stakeholder outreach.